If you don’t grab your player’s attention and start to add value within the first few hours of sign-up, then you’ll be fighting an uphill battle to keep them playing
Topics: marketing, digital marketing, Business Strategy, CRM, video games marketing
Topics: digital marketing, Digital Transformation, Business Strategy, Digital Maturity, Marketing Transformation
To paraphrase George Orwell, all customers are created equal though some are more equal than others. Every good CMO knows that customer acquisition and customer retention deserve equal billing when it comes to focus, resources and budget. But how much of the pie is reserved for customer reactivation?
Topics: marketing, Business Strategy, Customer Reactivation
Customer centricity, online content, social media, emails, e-commerce, paid search, SEO, data analytics – all familiar concepts in B2C world by now and a part of the DNA of digitally mature organisations. Business leaders the world over are changing and adapting to the new world reality of customers being in charge of the buying journey and are stepping up their efforts to deliver customer value at every opportunity.
Topics: Digital Transformation, Business Strategy, Marketing Transformation, B2B marketing
On paper business managers are ill-prepared for a leadership role in an organisation committed to digital transformation. Most business and management schools do a great job of training managers to be functional or transactional leaders.
Topics: digital marketing, Digital Transformation, Business Strategy, Digital Maturity, Marketing Transformation
It’s easy to dismiss “Digital Transformation” as another business buzz word, or cliché or shorthand for “moving everything to the cloud”. But doing so could mean missing out on a serious growth opportunity for your business.
Topics: Digital Agility, Digital Transformation, Business Strategy
Get empowerd with the latest digital thinking
Keep up to date with the latest digital thinking and insights with the CommerceCentric Blog. Find innovative ideas and strategies from digital marketing, ecommerce and the future of digital business.
We regulary post articles on:
Just call us, email or send a message using the form below.
9 Greyfriars Road
Reading RG1 1NU
United Kingdom
+44 (0) 20 3287 7172
info@commercecentric.com
Mayflower House
Silver Lane, County Wexford
Ireland
ie@commercecentric.com
1F, No. 170, Sec.3, Nanjing E. Rd,
Zhongxian Dist., Taipei City, 10488
Taiwan
tw@commercecentric.com
© 2019 CommerceCentric
All rights reserved